Here’s What Google Classifies as Helpful Content
By now you know about Google’s helpful content update. It’s all about how Google wants you to create content for humans and not search engines which makes sense because no one wants to read content there’s just stuff with keywords…
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10 Paid Media Predictions and Tips for Marketers in 2023
10 Paid Media Predictions and Tips for Marketers in 2023 in NP Digital + Helium 10’s webinar on 12/6 at 8am PST! Want my team of digital marketing professionals to make your email list convert? Click here to get a…
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How Google Uses NLP and How You Can Too With Your SEO
Have you noticed that when you search on Google, in most cases, they know what you’re looking for? It’s because they’re using NLP. NLP stands for Natural Linguistic Processing. This helps Google understand that when you search for terms like…
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5 Quick Ways to Improve Your SEO Rankings
SEO is all about the long game, slow and steady wins the race. At our agency, NP Digital, clients stick around with us for years, in our enterprise division, we’re keeping clients for five plus year, that’s a long time.…
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How Google Wants You to Create Meta Descriptions
How Google wants you to create meta descriptions. Have you ever done a search on Google and notice for each result there is a title and a description? That description is called the meta description. Usually a website creates one…
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You May Not Want Google to Rank Your Site in All Countries
You may not want Google to rank your site in all countries. The other day on Reddit, someone asked, “I have just added a new domain property to Google Search Console. I want to specify the country where my website…
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Google’s Helpful Content Update
Google’s helpful content update. Have you noticed that when you search, some of the content that is ranked on Google is just obviously written for search engines. And when you read that content it provides little to no value. Some…
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